74-Year-Old Woman Identified as Victim in Deadly Century City Hit-and-Run Crash
Los Angeles police have identified the victim in last week’s tragic hit-and-run crash in Century City as 74-year-old Rima Manucharyan, a resident whose life was cut short in a senseless act of recklessness. Authorities are continuing their search for the driver responsible, urging the public to come forward with any information that may help bring justice to her family.
The Incident: A Routine Walk Turns Tragic
According to a statement from the Los Angeles Police Department (LAPD), the fatal crash occurred on Friday, October 24, 2025, at around 5 p.m. near the intersection of Fox Hills Drive and Pico Boulevard, one of Century City’s busiest areas.
Manucharyan was reportedly crossing southbound in a marked crosswalk on Fox Hills Drive when a black 2018 Audi Q3, traveling westbound on Pico Boulevard, struck her. The impact proved fatal. By the time first responders arrived, she was pronounced dead at the scene.
Witnesses described the collision as sudden and devastating. Traffic in the area was temporarily halted as officers cordoned off the scene to conduct a preliminary investigation and gather evidence.
The Suspect and Vehicle Description
Authorities believe the vehicle involved is a black 2018 Audi Q3, a compact luxury SUV that sustained front-end damage during the collision. The driver fled immediately after striking the victim, heading west on Pico Boulevard without stopping to render aid or call emergency services.
The LAPD’s West Traffic Division released two surveillance photos of the suspect vehicle on Monday, October 27, in hopes of locating the car and identifying the driver. Detectives are urging auto body shops, mechanics, and residents in nearby neighborhoods to be alert for any Audi Q3 matching the description — particularly one showing new or unexplained repairs.
Investigation and Reward Announcement
Investigators have not yet released any information about the driver’s identity, but they continue to pursue leads. As is standard in all fatal hit-and-run cases in Los Angeles, a standing reward of up to $50,000 is being offered for information leading to the identification, arrest, and conviction of the suspect.
Detectives have also appealed to local businesses and homeowners in the area to review surveillance camera footage taken around 5 p.m. on October 24. Even a partial license plate or glimpse of the suspect vehicle could prove critical in solving the case.
Anyone with relevant information is asked to contact the LAPD West Traffic Division at (213) 473-0234 or submit tips anonymously through Crime Stoppers.
A Growing Concern: Hit-and-Run Cases in Los Angeles
This latest tragedy underscores a disturbing pattern in Los Angeles, where hit-and-run crashes have become increasingly common. According to LAPD data, the city records thousands of hit-and-run incidents annually, ranging from minor collisions to deadly pedestrian strikes like this one.
In recent years, officials have intensified efforts to hold offenders accountable and raise public awareness about the devastating consequences of leaving a crash scene. Under California law, a fatal hit-and-run can result in felony charges, carrying penalties of several years in state prison and substantial fines.
Despite these laws, enforcement remains a challenge, particularly when suspects abandon their vehicles or remove identifying evidence. The LAPD continues to rely heavily on community cooperation and technology — including license plate recognition systems — to close these cases.
The Victim: Remembering Rima Manucharyan
While authorities have not released detailed personal information, neighbors and acquaintances described Rima Manucharyan as a kind, active, and independent woman who frequently walked through her neighborhood. Friends said she enjoyed her evening strolls and was well-known among local shopkeepers and residents along Pico Boulevard.
Her death has shaken the Century City community, with several residents expressing frustration over driver negligence and speeding in pedestrian-heavy zones. Local advocacy groups, including Streets Are for Everyone (SAFE) and Los Angeles Walks, have called on city officials to improve crosswalk visibility, install speed cameras, and increase traffic enforcement in high-risk intersections.
“Every pedestrian deserves to cross the street safely,” one local activist said during a small vigil held near the crash site. “This wasn’t merely an accident — it was the result of reckless driving and a failure to take responsibility.”
Community and Law Enforcement Response
In response to the growing number of pedestrian fatalities, Los Angeles city officials have reaffirmed their commitment to Vision Zero, a traffic safety initiative launched to eliminate traffic deaths. While the city has made progress in expanding protected bike lanes and upgrading crosswalks, data shows that pedestrian fatalities still account for a large portion of all traffic deaths in L.A. County.
LAPD officers continue to patrol high-risk corridors and urge drivers to stay alert, especially during evening hours when visibility drops. The department also encourages pedestrians to remain vigilant, use designated crosswalks, and avoid distractions when crossing busy intersections.
A Call for Justice and Accountability
For now, investigators remain focused on finding the driver who fled the scene. Each passing day without an arrest weighs heavily on the victim’s loved ones, who are left grieving and seeking closure.
Police officials have reiterated that even the smallest tip can make a difference. Whether it’s a sighting of the vehicle, knowledge of a recently repaired Audi Q3, or a witness who remembers something unusual, any piece of information could bring the suspect to justice.
“The person responsible for this tragedy must be held accountable,” an LAPD spokesperson said. “Leaving someone to die on the road is inexcusable. We won’t stop until this driver is found.”
Conclusion
The death of 74-year-old Rima Manucharyan is a heartbreaking reminder of how a single moment of recklessness can devastate families and communities. As investigators continue their search for the suspect, the people of Los Angeles are once again urged to prioritize safety, empathy, and responsibility on the city’s roads.
Those who witnessed the incident or have any leads are encouraged to contact the LAPD West Traffic Division at (213) 473-0234, or submit tips anonymously through LA Crime Stoppers by calling (800) 222-TIPS.
Until justice is served, the image of a crosswalk on Fox Hills Drive — now marked by flowers and candles — stands as a solemn symbol of a life lost too soon and a city’s ongoing struggle to make its streets truly safe for all.
